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September 13, 2012


Today’s chart shows Twitter’s estimated advertising revenue from 2010 to 2014.

It seems like Twitter, a company once notoriously slow on monetization, has finally figured out a way to convert its growing user base into advertising dollars. Market research firm eMarketer expects Twitter’s advertising revenue to reach $288 million this year, a 107 percent increase over last year. Moreover, eMarketer predicts that the microblogging service could surpass $800 million in ad revenue in 2014.

So there is hope that Facebook can figure it out too.



From → business, Strategy

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