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 Advertising Titans Today? Tomorrow?

May 10, 2012

Most companies have strategies, some are just more effective than others. WIth more and more advertising moving from newspapers, magazines and billboards to digital we should not be surprised as new titans appear. Is it possible as advertising increases its sophistication in targeting consumers more personally, that the next titans could be a little app company that allows this? The longer term question is “Will these be the winners as digital advertising evolves?”


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